W New York – Times Square

First Impressions

Walking into W New York – Times Square feels like stepping into the pulse of Manhattan itself. This four-star hotel sits right at 1567 Broadway, and I mean right in the thick of everything — you can practically feel the energy of Times Square buzzing through the lobby. The design is sleek and modern, with that signature W aesthetic that somehow manages to feel both sophisticated and playful at the same time.

Location That Actually Matters

Here’s the thing about staying in Times Square — most people either love it or think it’s too chaotic, but this spot hits differently. You’re literally in the center of it all, which means Broadway shows are a two-minute walk, and honestly, watching the city wake up from your window is something else. The location score of 9.2 isn’t just a number — couples especially seem to get it, rating the area 9.1 for romantic trips. I get why; there’s something undeniably exciting about being in the heart of New York with someone you care about.

The Room Experience

The room design follows W’s signature style — think clean lines, bold accents, and floor-to-ceiling windows that frame the city like a living artwork. What I really appreciated was how they’ve managed to create a sense of calm despite being surrounded by the constant hum of Broadway. The soundproofing is actually pretty solid, which matters when you’re trying to sleep above one of the world’s busiest intersections. Pet owners will be happy to know they welcome furry companions, though you’ll want to check their specific pet policies when booking.

Dining and Amenities

The restaurant serves American cuisine, and while breakfast isn’t included in every rate, it’s worth trying at least once during your stay. The menu leans into classic American dishes with a modern twist — nothing groundbreaking, but solid execution. What really stands out is the rooftop bar area, where you can grab a drink and actually see the city sprawling out around you. It’s one of those spaces that makes you feel like you’re in a movie about New York.

Why Guests Love It

Look, staying here isn’t about escaping the city — it’s about diving headfirst into everything New York has to offer. The 7.7 rating reflects what you’d expect: a solid hotel that delivers on its promise of putting you right in the action. If you’re the type who wants to stumble back to your hotel after a Broadway show or explore different neighborhoods on foot, this location is unbeatable. For pet owners, it’s refreshing to find a place in Times Square that actually welcomes your four-legged travel companions without making you feel like you’re asking for a huge favor.

Travelers who book pet friendly hotels juggle morning park walks with café terraces that welcome wagging tails.